Opinions and awards

Opinions and awards

E-GAZELE BUSINESS 2017: ŚWIĘTOKRZYSKI LEADER - GULIWERKIDS (22ND PLACE IN THE COUNTRY)

Renata Ciba and her husband Dariusz started selling children's clothing in 1993. The creation of an online store turned out to be a bull's eye.

Children's clothing was one of the attempts to choose the right assortment at the beginning. GuliwerKids, launched in Busko-Zdrój, turned out to be a good choice.

— Over the course of over twenty years, we have gone down several paths. After we decided that we were young, we could take a risk and quit our full-time jobs, which did not provide financial satisfaction, we sold not only clothes, but also, among other things, food products. Finally, we decided to put everything on one card and stayed with selling clothes. Until 2010, we only ran a brick-and-mortar store. However, its online version not only gave us the opportunity to expand our product range from several hundred models to thousands, but also the prospect of higher turnover, so we decided to take a risk. At the moment, the profits from the online store exceed those generated by the brick-and-mortar store — says Dariusz Ciba. The owners of GuliwerKids are still testing new brands of children's clothing from all over the world. In addition to the three main ones: the Spanish Mayoral, Boboli and Losan, they test others with the help of customers and decide which ones will stay longer and which ones will be removed from the offer. The example of their activities shows that it is not worth giving up. As they say, now their company's turnover is very good and increases every month. GuliwerKids customers can choose from 6,000 models, choose home delivery or delivery to a brick-and-mortar store, and if something doesn't suit them, they can easily return the order. The multibrand company doesn't want to stand still. In addition to constantly increasing its clothing offer, it is planning to expand its offer to include accessories for children, and in the future, perhaps also toys. It is also increasing its reach - it will soon launch a Czech version of the online store. - In addition to decent turnover, we are also very satisfied with returning satisfied customers, and sometimes e-mails with thanks - smiles Dariusz Ciba. © Ⓟ

Fast climb. Year by year, GuliwerKids increases not only its assortment and profits. Over the last three years, it has advanced from 211th position in our ranking to 22nd. © ℗